Forever 31 Employee Handbook

Max Barth - maxbarth.substack.com
2 min readSep 13, 2023

Hello and welcome to the team! If you’re reading this, it’s because you’ve just joined our group of hardworking and always-kinda-sore retail professionals at our newest venture — Forever 31.

What are our values?

Forever 31, like its predecessor brand, is all about youth and fashion and keeping a little bottle of Tums in the glove box now because you never know. Our target demographic certainly isn’t elderly, but they sure as hell aren’t young, either. With that in mind, Forever 31 is proud to offer affordable, quality not-quite-as-fast-as-it-used-to-be fashion for the suddenly mortal. We’re delighted you’ll be joining us.

What are our policies?

We treat our Forever 31 customers with respect and professionalism, and that means making accommodations for their advanced age. We keep the lights low and our in-store music is a Spotify playlist we found called “STUDY INSTRUMENTAL MIX LOWKEY VIBES WINTER DAY STUDY CRACKLING FIREPLACE”. People love it. Remember — many of our shoppers were fans of the original store who sadly failed to stay twenty-one forever. They need us, now.

What is my role?

As a Forever 31 retail associate or floor manager you play an essential role in the success of your store. You’ll be responsible for knowing our products inside and out, staying up to…

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Max Barth - maxbarth.substack.com

comedian, writer (The New Yorker, Reductress, The Hard Times, Hard Drive, Slackjaw, Points In Case), Libra moon. All my stuff: maxbarthcomedy.com